Welcome to the Appstart blog
A new home for product updates, the thinking behind our native Mac apps, and the occasional deep dive.
Welcome to the Appstart blog — a home for product updates, the thinking behind our apps, and the occasional deep dive into building software for the Mac.
We build native Mac apps with one principle in mind: your tools should respect your time, your data, and your machine. No bloated web wrappers, no accounts you didn't ask for, no quietly shipping your data to a server somewhere.
What you can expect here
- Release notes — what's new in each app, written for humans.
- Behind the build — the design and engineering calls we make, and why.
- Mac craft — small notes on native UX, performance, and privacy.
The apps
Unsubscribe Me cleans up your inbox locally — it reads your mail on your machine and never ships your messages to the cloud. Ciderpress rounds out the lineup with the same local-first, native-first philosophy.
This site itself runs on that philosophy: the blog is powered by a self-hosted, headless CMS, and every post you read here is published straight to a statically rendered page. Fast to load, nothing tracking you.
Thanks for reading. More soon.